Create something worth sharing
A guest pass or gift card, with clear terms, a considered holder and a simple way to redeem it.
UK / Gyms & fitness clubs
Make your quieter season work harder for your gym.
Give members a reason to share your club. Bring the offer, materials, local distribution and staff follow-up into one practical campaign.
For owners, club managers and growing groups. Quoted in GBP.
The playbook / three connected steps
A small gift. A clear path to the first visit.
Put it in the right hands
Members, new joiners and nearby workplaces. Give every club a distribution plan and an accountable team member.
Turn interest into conversations
Prepare your team for first visits and follow-up. Track distribution, redemptions and membership conversations.
Potential outcomes depend on the offer, reach, available capacity and consistent follow-up. No guaranteed membership or booking result.
Picture the campaign
One invitation.
Every touchpoint considered.
Original, unbranded examples to explore the idea. Your approved creative is designed around your business.
Digital invitation concept
YOU + A FRIEND
A fresh start feels better together.
Book a first visit. Bring someone along.
Your clear booking link ↗Email, social and screen creative, with a tracked next step.
From Daniel / the campaign idea
Here’s the play.
A practical explanation for gym owners, from the offer to the follow-up.
Founder video is being prepared. Read the full walkthrough below.
The walkthrough
If you own or manage a gym, here’s a campaign you could use to bring more people through the door around Christmas. Give existing members something valuable to share: a professionally presented trial pass or gift card. Support it with local business distribution, a clear redemption process and a staff follow-up plan. Build a referral moment into the welcome experience for new joiners, too. Start with an offer that fits your club, brief the team and agree who owns each step. Track passes distributed, guest visits and membership conversations. Results depend on your offer, distribution and follow-up. We’ve laid out the playbook and some illustrative artwork. If you’d like help with design, print coordination and execution, that’s what we do at Club Media.
Explore the fit for my club ↗Your team. Your level of support.
We bring the campaign together.
You stay in control.
Creative & campaign plan
- Offer concept, copy and original design
- Multi-club distribution and redemption plan
- Staff instructions and follow-up prompts
- Campaign tracker and weekly review guide
Add the support you need
- Print coordination and fulfilment
- Country-specific delivery coordination
- Local business outreach support
- Agreed campaign and channel management
Optional services, quantities, taxes and shipping are confirmed in your GBP proposal. No default package or unapproved price.
Built around your business
Start with your club, or your whole group.
Tell us your number of clubs, locations and campaign interests. We can coordinate a consistent offer while planning local distribution and fulfilment.
Review the campaign fit ↗Let’s make a start
A campaign in mind?
Tell us about your club.
We’ll review your locations and goals, then help you choose a practical next step.
Have a specific brand?
Request examples tailored to your club. Email verification, affiliation checks and display-rights approval are separate steps.
No brand gallery is public. Brand names submitted here are used only to review your request.
A few useful answers
Before you make a start.
Who is this for?
Independent gyms, franchise operators, full-service fitness clubs and multi-site decision-makers.
What happens after I enquire?
We review your goals and locations, discuss the offer and responsibilities, then prepare a proposal for your approval.
Can we start small?
Yes. We can scope a single-club campaign or coordinate a group, with quantities agreed in the proposal.
How are print and shipping handled?
Print availability, lead times, taxes and delivery are quoted for UK in GBP. We confirm destinations and logistics before ordering.
What must our staff do?
Distribute passes consistently, record guest visits, deliver a good first experience and follow up with each prospect.
Can we see brand-specific work?
Request examples below. We verify your email, affiliation and our display rights before granting any access. A brand name in an email address does not automatically qualify you.